The video is worth watching mainly for the money line at the end.
"Our next product will be a wine harness targeted at women. We call it the 'Wine Rack.'"You have to respect anyone that will say that on CNN.
This product is a much less disgusting cousin of the Stadium Pal. The Stadium Pal is another game day invention aimed at keeping you in your seats when you "gotta go but want to stay."
It's basically a catheter combined with a condom and a collection bag that you wear under your clothes. A sincerely lazy game day boozer would use the Beer Belly in conjunction with the Stadium Pal. And that boozer would ideally not be sitting near me at the game.